Description

Are you entrepreneurial? Would you like to take part in launching a fast-paced and dynamic new business? Does a start-up challenge sound like your career aspiration? If your answer to all three is yes, the position below would be a great fit for you.

We're on a journey to build something new! Our team is building new Automotive discovery and shopping products that connect customers with their new vehicle of choice. We’re developing new customer experiences and seller tools to support the entire vehicle discovery journey.

We are seeking a Sr Program Manager, Feature Releases to sit within our Seller Experience Team to be responsible for testing and implementing new dealer facing features. This role requires the ability to work cross functionally across workstreams and functionality to own the release timeline and scale-up plans of new features. This role will be responsible for increasing adoption and usage of new seller tools through leveraging commercialization and GTM programs for Vehicle Sales. You will own end-to-end GTM for seller features and drive launch excellence at scale. You will act as single threaded owner for seller-facing feature releases and handle positioning, participation, acceptance criteria, operations readiness, and messaging in partnership with product owners. This role will work directly with key stakeholders including sellers, technical program managers, product teams, and senior leadership to ensure features meet dealership acceptance criteria so that they can provide great purchase experience for our customers.

Key job responsibilities

• Testing Strategy: Build a beta testing and new feature rollout strategy for the latest unreleased, seller-facing products/features within Amazon Vehicle Sales.

• Launch Planning: Collaborate with Product Managers, Seller Experience, and Tech teams to identify and group features for testing, determine dealer locations, and establish acceptance criteria. Manage the release rollout plan and launch progression to scale feature sets to new sellers over time.

• CX Partnership: Partner with Customer Experience (CX) and Research teams to align dealer feedback with customer insights.

• Seller Requirements: Solicit regular feedback from dealers regarding feature functionality and usability. Use input to define seller-specific requirements for testing and evaluation.

• Go-to-Market (GTM): Manage cross-functional release timelines, ensuring timely communication with internal and external partners. Develop GTM success criteria. Partner to develop comprehensive feature launch plans, including training and communications.

• Analyze Results: Build data-based mechanisms around feedback, survey results, and metrics captured during testing. Flag issues to internal teams and product owners while seeking customer-centric solutions to problems.

• Continuous Improvement: Establish mechanisms to optimize feature testing processes and iterate based on data.

• Prioritization: Engage with global stakeholders to understand market priorities, manage multiple projects concurrently, and drive cross-team initiatives.

A day in the life

This role will play a critical part in ensuring both dealerships and our internal teams are prepared for new features to be released. They will manage insight dashboards which provide feedback on feature performance, and likely travel onsite to dealerships locations to observe testing first hand in some cases. They will work with communications teams throughout the feature release lifecycle to ensure dealerships and customers are informed of updates while flagging any known issues to product teams.

About the team

We are a newly formed team with a vision to create innovative discovery and shopping experiences on Amazon, providing customers better convenience and more selection. We’re collaborating with other experienced teams at Amazon to define the future of how customers research and shop for products in the complex automotive space. This role is part of the Vehicle Sales team.

We are open to hiring candidates to work out of one of the following locations:

Arlington, VA, USA | New York, NY, USA

Basic Qualifications

• 6+ years of professional non-internship marketing experience

• Experience using data and metrics to drive improvements

• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

• Experience building, executing and scaling cross-functional marketing programs

• Experience communicating results to senior leadership

• Experience using Microsoft Excel to manipulate and analyze data

Preferred Qualifications

• Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights

• Experience with Salesforce and Tableau

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.